FESTOOL

‘TOPROCK’

Client: Festool

Agency: Paul Cook Film

Format: 1 x 60s Web / 5 x 30s Web

Direction / Cinematography / Edit : Paul Cook

Additional Camera: Louis James Parker / James Gorman

‘Toprock’ is a portable bluetooth speaker from power tool giant ‘festool’. It boasts some of the most advanced technology seen in a site radio, including true-wireless stereo - the ability to pair two toprocks together for true stereo sound. the concept behind the toprock web commercial was to showcase the product’s feature set, wide-scale appeal and awesome sound output whilst simultaneously tuning in (excuse the pun!) to the covid-19 climate in which it was made; the story of a young family staying at home, getting creative and enjoying time together.